Same traffic.
Same calls.
More revenue.
Intelligent Handshake asks nothing of the visitor: no clicks, no questions.
Our technology decides what each visitor is worth before the decision moment. While the web page is loading, before the call rep says hello, IH technology decides what to offer them, so the media expense for each visitor returns more dollars per visit.
27%
average revenue increase
with no additional media
Revenue on the same media spend, indexed to 100. Averaged across our clients’ brands and products.
Trusted by direct response brands in
- Health
- Fitness
- Beauty
- Home
Intelligent Handshake has significantly improved conversion and net revenues on all the brands where we have it deployed.
Shail PrasadSenior VP of Marketing, Telebrands
Pick what you are paying for.
One score. Every moment.
Every visitor who calls or lands is scored in milliseconds into one of six states, ranked by what they are worth. The same letter sets a different action in every moment.
Select a scoreto see what each moment does with that visitor
What happens for a High visitor
Ranked by what the visitor is worth. High buyers get your best offer. Non-buyers and risky orders stop costing you money.
+43% revenue per visitor. Same traffic.
A pain relief brand in a multibrand direct to consumer portfolio. The lift came from order value, not conversion rate: scored visitors were shown the offer that fit them and bought more of it.
- Category
- Health and wellness, pain relief
- Channel
- Direct to consumer, web
- Method
- Split test, matched denominators
- Held up
- Reproduced eight months later, within two percent
HMLNRUAcross the portfolio, revenue per session fell in the exact order of the score, H to U.
One of several customer studies. Client names under NDA.
The business case, in four lines of the P&L.
Revenue
More revenue per visitor and per call, from traffic you already bought.
Cost
Agent time, incentives and postage stop going to visitors who will not buy.
Risk
Bad orders are identified before they are taken, not written off in reconciliation.
Data you own
A customer graph and a record of every decision, owned by your brand.
Works on your website and your call center from day one. Email, ads, direct mail and marketplace run on the same score. See all products
Built by the marketers behind P90X and Insanity.
Direct response programs for Beachbody, Chevrolet, Princess Cruises and Mattel, and more than a decade of deciding which offer works for which visitor.
Meet the team“From the early days of P90X and beyond, Eileen has been a part of the Beachbody family and always will be.”
Jon Congdon, President, Beachbody LLC
See what your traffic is really worth.
Same traffic. Same calls. More revenue.
Prefer to talk now? 800-610-4460